Privacy Policy

Last updated: April 2026

This Privacy Policy describes how Taria (“we,” “us,” or “our”) collects, uses, and shares information when you visit The Perfect Steep™ at theperfectsteep.com (the “Site”). We are committed to being transparent about our data practices.

Information we collect

We do not operate accounts, collect names, or ask for any information directly. However, when you visit the Site, certain information is collected automatically:

Usage data. Pages visited, time spent on the Site, referring URLs, and browser interactions.
Device and browser information. Browser type, operating system, screen resolution, and IP address.
Cookies and tracking identifiers. Small files or identifiers stored in your browser that help us and our advertising partners recognize return visitors.

Meta Pixel and advertising

This Site uses the Meta Pixel, a piece of code provided by Meta Platforms, Inc. The Meta Pixel allows us to measure the effectiveness of our advertising, build audiences of Site visitors for retargeting campaigns on Facebook and Instagram, and understand how people interact with the Site.

When you visit the Site, the Meta Pixel may collect:

Your IP address
Browser type and version
The pages you visit and actions you take
A unique browser identifier stored in a cookie (_fbp)

This information is shared with Meta Platforms, Inc. and governed by Meta’s Privacy Policy. We do not control how Meta uses this data once it is collected.

To opt out of Meta’s use of this data for advertising: visit facebook.com/adpreferences and adjust your ad settings. You can also opt out of interest-based advertising broadly through the Digital Advertising Alliance at optout.aboutads.info.

Infrastructure data

The Site is hosted on Cloudflare Pages. Cloudflare collects standard server log data — IP addresses, request timestamps, and page paths — as part of normal infrastructure operation. This data is governed by Cloudflare’s Privacy Policy.

How we use information

The information collected through the Site is used to:

Serve and improve the Site
Measure the reach and effectiveness of our marketing
Build and serve advertising audiences on Meta platforms (Facebook, Instagram)
Understand how visitors interact with the brewing tools and content

We do not sell your personal information to third parties. We share data only with the service providers described above (Meta, Cloudflare) as necessary to operate the Site and our advertising.

California residents — your CCPA rights

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

Right to know. You may request information about the categories of personal information we collect, the purposes for which we use it, and the categories of third parties with whom we share it.
Right to delete. You may request that we delete personal information we have collected about you, subject to certain exceptions.
Right to opt out of sharing. You may opt out of the sharing of your personal information with third parties for cross-context behavioral advertising. For this Site, that means opting out of the Meta Pixel as described above.
Right to non-discrimination. We will not discriminate against you for exercising any of these rights.

To exercise your rights, contact us at info@taria.co. We will respond within 45 days as required by law.

Cookies

The Site uses the following cookies:

_fbp — Set by the Meta Pixel. Stores a unique browser identifier used by Meta for advertising. Expires after 90 days.

You can disable cookies in your browser settings. Note that doing so may affect the functionality of some sites you visit.

Children

The Site is not directed at children under 13. We do not knowingly collect information from children under 13. If you believe a child has provided us with personal information, contact us at info@taria.co and we will delete it.

Changes to this policy

We may update this Privacy Policy as our practices change. When we do, we will update the “Last updated” date at the top of this page. Continued use of the Site after any changes constitutes acceptance of the updated policy.

Contact

Questions about this Privacy Policy or our data practices can be directed to:

Taria
info@taria.co

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